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Episode 11: Our Guide to Launching a New Brand – Eric Soderberg and Amanda Perrucci, Forefront Communications

Forefront Communications

Forefront Communications

In this special installment of At the Forefront: Fintech Conversations, Forefront’s Head of Digital Amanda Perrucci sits down with Managing Partner Eric Soderberg for an insightful discussion surrounding Forefront’s Guide to Launching a New Fintech Brand. Welcome to the latest episode of At the Forefront: Fintech Conversations! Launched in 2020, this ongoing series has been… Continue reading Episode 11: Our Guide to Launching a New Brand – Eric Soderberg and Amanda Perrucci, Forefront Communications

CMO Survey Report: Fintech Marketing Trends Amid a Shifting Landscape

Sam Belden

Sam Belden

Earlier this year, Forefront Communications released its 2022 Fintech CMO Survey Report – a deep dive into the opinions and mindsets of a wide range of senior fintech marketers, including their preferred program elements, their shifts in philosophy amid an increasingly digital landscape, adjustments they have made due to the pandemic and more. Over the… Continue reading CMO Survey Report: Fintech Marketing Trends Amid a Shifting Landscape

Episode 10: Jennifer Nayar, Sterling Trading Tech

Forefront Communications

Forefront Communications

Welcome to the latest episode of At the Forefront: Fintech Conversations! Launched in 2020, this ongoing series has been developed to help you stay informed as we highlight key industry developments and delve into the people, companies and thought processes that keep the capital markets and fintech sector humming. To learn more and listen to… Continue reading Episode 10: Jennifer Nayar, Sterling Trading Tech

Episode 9: Aaron Hantman, Tourmaline Partners

Forefront Communications

Forefront Communications

In this installment of At the Forefront: Fintech Conversations, Forefront Senior Vice President and Head of Media Relations Michael Kingsley and Tourmaline Partners CEO Aaron Hantman unpack the findings of a recent Coalition Greenwich report on outsourced trading. Welcome to the latest episode of At the Forefront: Fintech Conversations! Launched in 2020, this ongoing series… Continue reading Episode 9: Aaron Hantman, Tourmaline Partners

Episode 8: Peter Gargone, n-Tier

Forefront Communications

Forefront Communications

Welcome to another episode of At the Forefront: Fintech Conversations! Launched in 2020, this podcast unpacks key industry developments and delves into the people, companies and thought processes that keep the capital markets and fintech humming. To learn more and listen to our previous episodes, click here. In this installment, Forefront Senior Vice President and… Continue reading Episode 8: Peter Gargone, n-Tier

Pitching a Fintech Publication? Here Are Some Media Relations Best Practices   

Amanda Melkonian

Amanda Melkonian,

Technology has transformed the media landscape. Fintechs and their PR representation can now access an unprecedented array of tools to gain intelligence and more effectively pitch themselves and their clients to journalistic publications. However, because each reporter and media outlet has different methods and preferences, there is no one-size-fits-all approach to ensure your pitch is… Continue reading Pitching a Fintech Publication? Here Are Some Media Relations Best Practices   

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