NEWS & INSIGHTS
Without the proper foundation, any “PR” or “marketing” spend you make will fall well short of providing full value. But with it, you can be confident that the what, how and why you’re communicating are rock-solid, and that when your client or employee prospects come searching, you’ll make the right impression.
Technology has transformed the media landscape. Fintechs and their PR representation can now access an unprecedented array of tools to gain intelligence and more effectively pitch themselves and their clients to journalistic publications. However, because each reporter and media outlet has different methods and preferences, there is no one-size-fits-all approach to ensure your pitch is… Continue reading Pitching a Fintech Publication? Here Are Some Media Relations Best Practices
There’s a lot to consider when investing in your brand. Whatever you decide, make sure you’ve weighed the pros and cons of all approaches and aren’t signing yourself up for a Fractional Rebrand. Did you just close a funding round and are now ready to scale? Perhaps you’ve acquired a competitor and need to integrate… Continue reading Are You a Fintech Planning to Rebrand? Carefully Consider How to Get it Done
New York – July 12, 2022 – Forefront Communications, a strategic marketing and communications agency focused on institutional fintech and capital markets firms, today announced it received accolades in three categories in the recent Bulldog PR awards: Agency That Gets Results (Silver), Best Industry-Focused Agency (Bronze) and Most Innovative Agency (Silver). The Bulldog PR Awards,… Continue reading Forefront Communications Wins Three Bulldog PR Awards
In observance of Mental Health Awareness Month, this new feature story from Forefront Communications examines how firms are working to reduce the stigma surrounding mental health and actions that are being taken to support employees The pandemic has had an undeniable impact on employees across the financial services industry. It has called attention to issues… Continue reading Mental Health on Wall Street: How Firms Are Working to Break the Stigma
In this special installment, Managing Partner Eric Soderberg and Head of Content Sam Belden assess the results of Forefront’s 2022 Fintech CMO Survey Report Welcome to a very special episode of At the Forefront: Fintech Conversations – CMO Edition.
When you work in a fast-paced industry that generates a massive amount of buzz online, it can be difficult to find the people and companies that are worth following. And this applies to the ever-evolving fintech and capital markets space that we focus on. As the fintech media landscape has evolved, members of this community… Continue reading The Fintech Thought Leaders and Companies You Need to Follow – The Definitive List
