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How did you get your start in journalism, and specifically financial journalism?

I started off in Moscow writing about Russian markets for an online business newspaper called bne IntelliNews. Because the publication was small and covered such a broad area, I wrote about all sorts of things, from car manufacturing to macroeconomics via food retail. I moved back to the UK when Russia invaded Ukraine and looked for a reporting job covering a narrower beat, hoping for the opportunity to drill down on one particular area. I spotted the WatersTechnology job and thought it seemed like the perfect fit. Data and technology in wholesale capital markets…that’s super narrow. Right? Right, guys?

In this edition of our Reporters on the Record series, we spoke with Anna Lyudvig of Traders Magazine. In our conversation with Anna we learn about her global career path, key takeaways from starting her own publication and how the pandemic has affected her reporting. What was your first job? During my last year at… Continue reading A Global Perspective: Anna Lyudvig of Traders Magazine

BEFORE We Regulate CryptoExperts Urge Caution Before Trying to Fit Crypto into Our Existing Regulatory Framework The battle over which U.S. regulator should oversee cryptocurrencies – and digital assets in general – has heated up, and it’s about to get hotter. A big part of the debate is due to the highly fragmented nature of… Continue reading BEFORE We Regulate Crypto

Product presentations and sales sheets are important elements of any marketing strategy, but they can’t do everything. You can talk about how great your business is ad nauseum, but in many cases, it’s only when prospects feel truly understood that you’ll start to make headway. This is why case studies can be so impactful: They… Continue reading 5 Mistakes Fintech Marketers Should Avoid with their Client Case Studies – And How to Solve Them

Without the proper foundation, any “PR” or “marketing” spend you make will fall well short of providing full value. But with it, you can be confident that the what, how and why you’re communicating are rock-solid, and that when your client or employee prospects come searching, you’ll make the right impression.

Today we announce the launch of our new brand, which reflects our three-year evolution into the firm we are today. And that’s an agency that’s part PR, part content, part digital marketing and part creative but entirely focused industry knowledge, quality work and client service.