Rafi brings a deep background in the capital markets with a strategic communications and marketing career that spans 30+ years. As Senior Consultant for Forefront Communications, Rafi assists the firm with its market structure-intensive clients. Prior to joining Forefront, Rafi most recently served as Chief Marketing Officer of Atlas ATS, a cryptocurrency exchange. He also previously served as head of marketing and communications for Direct Edge. Before that, he spent nearly 10 years as the Chief Marketing/Communications Officer at Track Data Corp., and TD Waterhouse (now TD Ameritrade), serving in a variety of senior marketing roles.

In his spare time, Rafi performs and teaches improvisational comedy.  He is the father of two boys, a respected landowner, and a fearless defender of the Oxford comma.