“Forefront built us a new brand that is simple, clean and eye‑catching while at the same time reflecting the complex, institutional nature of our business.”
— Kevin Samuel, CEO
PHASE 1: Brand Build & Launch
We rebuilt LiquidityBook’s brand from the ground up – introducing a bold new logo, cleaner messaging and a modular website that clearly explained the platform’s value across buy- and sell-side use cases.
PHASE 2: Ongoing Growth Engine
Following the brand and website launch, Forefront served as LiquidityBook’s embedded marketing team, leading content, PR, product campaigns and HubSpot optimization to accelerate lead flow and elevate the brand.
“Forefront developed our brand and website efficiently, on time and in line with all feedback, which allowed us to focus on running our business rather than hand-holding an agency.”
— Kevin Samuel, CEO
“From our first engagement to the rebrand and right through the acquisition, Forefront has been in our corner for nearly a decade – bringing deep industry knowledge and expert execution to every facet of our marketing. It’s been an incredible run, and we couldn’t have asked for a better partner.”
— Kevin Samuel, CEO